At the World Toy Fair today in New York, Mattel announced a collaboration with Google to give the iconic View-Master toy a 21st century makeover.
The all-new View-Master works with Google Cardboard VR technology to transform those once flat photo reels into 360-degree "photospheres". By fitting an Android smartphone into the viewer and opening up the companion app, users will be able to explore, interact with, and learn about famous cities, landmarks, planets, and more.
Mattel says it plans to work with other Google Cardboard developers to create additional "experience reels" for the device.
The original View-Master was released over 75 years ago and the company has sold over 100 million viewers and 1.5 billion photo reels to date.
The all-new View-Master will be available in Fall 2015 and cost $30, with additional experience reel packs available for $15
No comments:
Post a Comment